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在电商平台运营中，多平台店铺布局是提升品牌曝光度和增加销售额的重要策略。本文将探讨Lazada如何通过多平台店铺布局，提升业务表现和市场竞争力。

Lazada多平台店铺布局策略

Lazada多平台

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淘宝出海再加码！“全球包邮”扩至12个国家和地区

1.1 选择您售卖商品的eBay站点，填写“店铺名称”&amp;“店铺链接”:“店铺名称”：支持自定义(例如:安克创新),无需和您在eBay店铺名称对应,该名称是为了方便您在CoGoLinks管理您的店铺“店铺链接”：请填写您eBay店铺首页的链接<div class="media-wrap image-wrap"><img class="media-wrap image-wrap" id="https://oss-ali-pub-prod.cogolinks.com/20240423154455314_22386_71_373f4fbab1f2041_10080001227.png" title="image.png" src="https://oss-ali-pub-prod.cogolinks.com/20240423154455314_22386_71_373f4fbab1f2041_10080001227.png" width="400px" style="width:400px"/></div>1.2店铺授权：如选择跳转授权，则根据提示进行操作<div class="media-wrap image-wrap"><img class="media-wrap image-wrap" id="https://oss-ali-pub-prod.cogolinks.com/20240423154827730_22434_77_373f76b8fe3a9c1_10080002102.png" title="image.png" src="https://oss-ali-pub-prod.cogolinks.com/20240423154827730_22434_77_373f76b8fe3a9c1_10080002102.png" width="400px" style="width:400px"/></div>1.3 登录您的eBay账号，依次点击【My eBay】--【Account】--【Payment Information】--【Payments】--【Add payment option】--【Bank account】。<div class="media-wrap image-wrap"><img class="media-wrap image-wrap" id="https://oss-ali-pub-prod.cogolinks.com/20240222193721249_10229_75_249298256604841_10080001227.jpg" title="ebay3.2660eb92.jpg" src="https://oss-ali-pub-prod.cogolinks.com/20240222193721249_10229_75_249298256604841_10080001227.jpg" width="800px" style="width:800px"/></div><div class="media-wrap image-wrap"><img class="media-wrap image-wrap" id="https://oss-ali-pub-prod.cogolinks.com/20240222193721357_10229_75_2492982bd973da1_10080001227.jpg" title="ebay4.26fdd999.jpg" src="https://oss-ali-pub-prod.cogolinks.com/20240222193721357_10229_75_2492982bd973da1_10080001227.jpg" width="800px" style="width:800px"/></div>1.4 各站点添加银行账户的页面稍有不同,请根据您的实际情况填写。1.4.1 若您是英国站卖家,点击【Bank account】-【Enter account manually】，填写具体的银行账号;<div class="media-wrap image-wrap"><img class="media-wrap image-wrap" id="https://oss-ali-pub-prod.cogolinks.com/20240222193721540_10229_75_24929836b9c9b81_10080001227.jpg" title="ebay5.bb244fa6.jpg" src="https://oss-ali-pub-prod.cogolinks.com/20240222193721540_10229_75_24929836b9c9b81_10080001227.jpg" width="800px" style="width:800px"/></div><div class="media-wrap image-wrap"><img class="media-wrap image-wrap" id="https://oss-ali-pub-prod.cogolinks.com/20240222193721658_10229_75_2492983dc85e3c1_10080001227.jpg" title="ebay6.daf01835.jpg" src="https://oss-ali-pub-prod.cogolinks.com/20240222193721658_10229_75_2492983dc85e3c1_10080001227.jpg" width="800px" style="width:800px"/></div><div class="media-wrap image-wrap"><img class="media-wrap image-wrap" id="https://oss-ali-pub-prod.cogolinks.com/20240222193721766_10229_75_24929844331edc1_10080001227.jpg" title="ebay7.8440d021.jpg" src="https://oss-ali-pub-prod.cogolinks.com/20240222193721766_10229_75_24929844331edc1_10080001227.jpg" width="800px" style="width:800px"/></div>1.4.2 若您是欧洲站卖家，请参考下图，将收款信息填写至您的eBay后台。<div class="media-wrap image-wrap"><img class="media-wrap image-wrap" id="https://oss-ali-pub-prod.cogolinks.com/20240222193721902_10229_75_2492984c554e5d1_10080001227.jpg" title="ebay8.41fe2db1.jpg" src="https://oss-ali-pub-prod.cogolinks.com/20240222193721902_10229_75_2492984c554e5d1_10080001227.jpg"/></div>1.5 添加账号后，eBay会在2-4个工作日打款2笔小金额到CoGoLinks，请填入您收到的金额 ，不要求先后顺序。<div class="media-wrap image-wrap"><img class="media-wrap image-wrap" id="https://oss-ali-pub-prod.cogolinks.com/20240222193721995_10229_75_24929851d41bb21_10080001227.jpg" title="下载.jpg" src="https://oss-ali-pub-prod.cogolinks.com/20240222193721995_10229_75_24929851d41bb21_10080001227.jpg"/></div>1.6 小额验证通过后，eBay会回收上述小额验证款项，无需理会。

如何在eBay添加收款账号?

1.侧边导航栏内选择配置-开发者选项-API接口<div class="media-wrap image-wrap"><img class="media-wrap image-wrap" id="https://oss-ali-pub-prod.cogolinks.com/20240222193735129_10229_75_24929b60adb2af1_10080001227.png" title="image.png" src="https://oss-ali-pub-prod.cogolinks.com/20240222193735129_10229_75_24929b60adb2af1_10080001227.png" width="800px" style="width:800px"/></div>2. 获取API域名和CORE_token的值,将其复制粘贴到CoGoLinks即可<div class="media-wrap image-wrap"><img class="media-wrap image-wrap" id="https://oss-ali-pub-prod.cogolinks.com/20240222193735228_10229_75_24929b669243581_10080001227.png" title="image.png" src="https://oss-ali-pub-prod.cogolinks.com/20240222193735228_10229_75_24929b669243581_10080001227.png" width="800px" style="width:800px"/></div>

如何获取Shopyy平台店铺的API域名和CORE_token的值?

步骤一：选择收款币种及收款银行所在地<div class="media-wrap image-wrap align-left" style="text-align:left"><img class="media-wrap image-wrap align-left" id="https://oss-ali-pub-prod.cogolinks.com/20240425102020987_22386_75_37cac2a4f6dde41_10080001227.png" title="image.png" src="https://oss-ali-pub-prod.cogolinks.com/20240425102020987_22386_75_37cac2a4f6dde41_10080001227.png" width="500px" style="width:500px"/></div>步骤二：选择支付服务商<div class="media-wrap image-wrap align-left" style="text-align:left"><img class="media-wrap image-wrap align-left" id="https://oss-ali-pub-prod.cogolinks.com/20240425102133162_22386_72_37cad372f13aaf1_10080001227.png" title="image.png" src="https://oss-ali-pub-prod.cogolinks.com/20240425102133162_22386_72_37cad372f13aaf1_10080001227.png" width="500px" style="width:500px"/></div>步骤三：填写您的“店铺名称”,例如:Anker,无需和您的店铺名称对应,该名称是为了方便您在CoGoLinks管理您的店铺 ,如下图<div class="media-wrap image-wrap align-left" style="text-align:left"><img class="media-wrap image-wrap align-left" id="https://oss-ali-pub-prod.cogolinks.com/20240423153752830_22386_71_373eed5cb395371_10080001227.png" title="image.png" src="https://oss-ali-pub-prod.cogolinks.com/20240423153752830_22386_71_373eed5cb395371_10080001227.png" width="500px" style="width:500px"/></div>步骤四：“店铺链接”获取方式:登录您的店铺后台,点击“主页”按钮,浏览器的网址栏中的地址,即是您的店铺链接<div class="media-wrap image-wrap align-left" style="text-align:left"><img class="media-wrap image-wrap align-left" id="https://oss-ali-pub-prod.cogolinks.com/20240425104632016_22434_77_37cc25f6e82f791_10080002102.png" title="image.png" src="https://oss-ali-pub-prod.cogolinks.com/20240425104632016_22434_77_37cc25f6e82f791_10080002102.png" width="500px" style="width:500px"/></div>步骤五：填写持有人名称，即在shopify注册的个人或企业名称步骤六：勾选”我已阅读并同意《申明》并提交，提交后店铺进入审核中步骤七：店铺通过审核后，注册邮箱会收到一封邮件,点击邮件中的“前往查看”按钮回到CoGoLinks进行授权<div class="media-wrap image-wrap align-left" style="text-align:left"><img class="media-wrap image-wrap align-left" id="https://oss-ali-pub-prod.cogolinks.com/20240425103044382_22386_75_37cb53ca3266c31_10080001227.png" title="image.png" src="https://oss-ali-pub-prod.cogolinks.com/20240425103044382_22386_75_37cb53ca3266c31_10080001227.png" width="500px" style="width:500px"/></div>步骤八：点击“前往查看”或直接登录CoGoLinks客户端，在店铺列表中找到您的shopify店铺，点击“立即授权”<div class="media-wrap image-wrap align-left" style="text-align:left"><img class="media-wrap image-wrap align-left" id="https://oss-ali-pub-prod.cogolinks.com/20240425103747678_22434_75_37cbabe1f394c01_10080002102.png" title="image.png" src="https://oss-ali-pub-prod.cogolinks.com/20240425103747678_22434_75_37cbabe1f394c01_10080002102.png" width="500px" style="width:500px"/></div>步骤九：进入详情页面后点击“立即前往”后，跳转至shopify进行授权<div class="media-wrap image-wrap align-left" style="text-align:left"><img class="media-wrap image-wrap align-left" id="https://oss-ali-pub-prod.cogolinks.com/20240425104125368_22386_75_37cbe907ef518a1_10080001227.png" title="image.png" src="https://oss-ali-pub-prod.cogolinks.com/20240425104125368_22386_75_37cbe907ef518a1_10080001227.png" width="500px" style="width:500px"/></div>步骤十：跳转至shopify店铺内进行应用的授权，点击“安装应用”，完成授权<div class="media-wrap image-wrap align-left" style="text-align:left"><img class="media-wrap image-wrap align-left" id="https://oss-ali-pub-prod.cogolinks.com/20240425104350055_22386_77_37cc0ab7f762b11_10080001227.png" title="image.png" src="https://oss-ali-pub-prod.cogolinks.com/20240425104350055_22386_77_37cc0ab7f762b11_10080001227.png" width="500px" style="width:500px"/></div><div class="media-wrap image-wrap"><img class="media-wrap image-wrap" id="https://oss-ali-pub-prod.cogolinks.com/20240425104445370_22386_78_37cc1798fe425e1_10080001227.png" title="image.png" src="https://oss-ali-pub-prod.cogolinks.com/20240425104445370_22386_78_37cc1798fe425e1_10080001227.png" width="400px" style="width:400px"/></div>

如何授权shopify店铺？

入账审核依据您提交的贸易材料，如材料齐全并且真实准确，最快当天完成审核入账。若需要补充材料，材料补充后，一般需要1-2个工作日完成审核

关联合同订单后审核时效是多久？

添加对公或对私结算账户，当结算账户开户地区非CN/HK地区时，在添加该银行账户时均需提供账户对应开户行出具的银行对账单

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